Crowdcast: Sale of Crowdsourcing Startup to Ideation Company
Crowdcast is a social business intelligence solution that taps into the wisdom of their employees and partners to deliver insights and forecasts related to current and future initiatives in order to make better strategic decisions. With a unique product in an emerging market, the company was evaluating their strategic direction and funding options. We were engaged to evaluate the potential of strategic partnerships versus the sale of the business. We steered sourcing and proposal development for broad range of prospect acquirers. We directed the M&A process, due diligence, and deal execution, resulting in a successfully sale of Crowdcast to Spigit. Spigit is a software provider for enterprise innovation management solutions.